November 17, 2014
Did you know that these six LEGO bricks can be configured into 950,000 different combinations? Neither did we—until last week’s IHAF Conference, that is. In fact, we learned a lot over the course of the two-day event from leadership challenges to organizational strategies to techniques for rapid- …
November 11, 2014
You wouldn’t think of embarking on a new ad campaign or product launch without the benefit of a well-crafted strategy. Yet many internal agencies think nothing of continuing to grow without the benefit of a purpose-driven organizational strategy. The reality is that a lot of in-house teams have …
October 31, 2014
IHAF’s biggest event of the year, theIHAF Awards Show & Annual Conference is right around the corner. With a snazzy newvenue, a two-day, action-packed agenda, and more opportunities for networking and participation than ever before, what can you do to get the most out of attending? Here are a few …
October 28, 2014
One of, if not the hottest topic within in-house agency management circles today is the question: to charge or not to charge?
This month at IHAF, we’ve been focusing on in-house agency performance. And while the measures of performance are many, for in-house agencies in particular, cost savings is …
October 22, 2014
Measuring your in-house agency’s performance is critical. To deliver ongoing value to the businesses you support, you must understand and be able to quantify your team’s effectiveness and your clients’ satisfaction. It’s also essential to know how your team is progressing over time and how they …
October 15, 2014
You’ve probably heard the expression “change or die.” One of the reasons change can be scary is because performance can suffer during the transition. So how can you maintain high standards of performance during times of corporate uncertainty?
At American Bible Society, we have been engaged in a …
October 13, 2014
Radio is a lot like Cinderella—a hard-working beauty with a somewhat-dusty complexion that’s often overshadowed by her brighter, shinier stepsisters. And like the fairy princess, radio is beloved by some (listeners) though misunderstood by many (advertisers). Isn’t it time to try on that glass …
October 06, 2014
How many times have we heard that question, repeated over and over and over again from the back seat? Despite our best efforts to silence the question with a satisfactory response, it seems we never get there ourselves. Can the same be said for your in-house agency?
This month at IHAF, we’re …
October 01, 2014
The IHAF Awards & Annual Conference is our largest event of the year, drawing up to 200 attendees from an assortment of companies nationwide. Our 2014 conference is themedCorporate & Creative, focused on the duality of in-house agencies today—the classic, conservative corporate side and the …
September 24, 2014
You’re dedicated to finding the best talent available and advancing your team each and every day to stay ahead of the competition. It’s important that you approach your project and workflow management practices the same way by implementing the tools and evolving the processes that will enable you …